This course exposes students to the knowledge needed to start their own business from a personal, professional, and emotional perspective. The class provides basic understanding of how to become an entrepreneur, locate opportunities, and why a business plan is an entrepreneur's best friend.
At the end of this course, students will be able to:
- Explain the fundamentals of Entrepreneurship.
- Demonstrate tasks that need be completed at particular stages of the entrepreneurial process.
- Present a coherent picture of the development and testing model through a step by step process.
- Manage risk management and successfully plan for leadership succession.
- Plan and execute appropriate investment strategies reflecting a shifting of the venture capital community in response to the economic environment.
- Develop a structurally sound business plan.
1. Foundations of entrepreneurship
2. Ethics and social responsibility
3. Ideas to reality
4. Conducting a feasibility analysis and design a business model
5. Crafting a business plan and building a solid strategic plan
6. Forms of business ownership and buying an existing business
7. Franchising and the entrepreneur
8. Building a powerful bootstrap marketing plan
9. E-commerce and the entrepreneur
10. Pricing and credit strategies
11. Creating a successful financial plan
12. Managing cash flow
13. Sources of financing equity and debt
14. Choosing the right location and layout
15. Global aspects of entrepreneurship
16. Building a new venture team and planning for the next generation